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Fall Marketing for Smarties challenge

Marketing, especially in today’s ever-changing digital environment, is critical to a business owner’s success.

Are you keeping up or falling behind?

The Marketing for Smarties Challenge helps local business owners learn about their unique positioning, current marketing tactics such as social media and how to track their marketing effectiveness. Increase your chances of success by signing up for the field-tested and proven marketing process — Marketing for Smarties Challenge.

Marketing for Smarties is a unique business course that empowers entrepreneurs to become marketing thinkers and doers. Offered by the Small Business Development Center of Fort Lewis College, the program starts Oct. 3 at the Pagosa Springs Chamber of Commerce and runs from 6-9 p.m. The second and third classes will be held on Oct. 24 and Nov. 14. This will be the last chance to attend the class in Pagosa Springs in 2012.

Straightforward, down-to-earth and brief, the Marketing for Smarties Challenge helps business owners adopt a new, proven marketing and sales process. Marketing for Smarties guides you — step by step — through a simple, straightforward development program that includes three evening workshops, workbook, tasking, personal coaching and peer exchange. Incredibly user friendly, it provides you with all the hands-on tools you’ll need.

This latest Smarties program has sponsorship from the Pagosa Springs Chamber of Commerce, Pagosa Springs Community Development Corporation, San Juan Enterprise Center and Region 9.

The fee for the course, including book and all materials, is $149. Step up to the challenge. Space is limited.

Register online or contact the Small Business Development Center by phone at 247 7009. E-mail

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